Investment Education for Everyone

  • Invest like the best

  • Achieve financial freedom

  • Learn to generate great returns

  • 2 million people

    have listened to our unique method

  • 25,000+ attendees

    have benefited from our teachings

  • 56 countries

    have participated around the world


What is Rule #1?

Phil Town is a motivational speaker, investor, and New York Times bestselling author. Phil and his Rule #1 team offer investment education through virtual and in-person workshops, online tools, videos, podcasts, and more. Rule #1 has taught over 2 million people how to invest in wonderful businesses at an attractive price to generate consistent returns and help gain financial freedom.

About Us

Investment Guide

Get your free education started

This Rule #1 Ultimate Guide to Investing is for every investor that wants to make better investments by thinking smarter instead of working harder.

Cut through the clutter and fast track your investing journey with this free step-by-step Rule #1 investing guide for beginners.

Rule #1 Cheat Sheet Cover

Free Resource

Rule One cheat sheet for smarter investing

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Rule One Testimonials

Follow Town’s simple, time-tested precepts, and even unsophisticated investors will leave most mutual fund managers in the dust.

Arthur Levitt
Former Chairman of the SEC

I’m new to investing, so this is like learning a new language, but the way Phil describes it makes it simple to grasp and it’s really in line with a lot of the other greats, like Warren Buffett.

Nick Jones
Rule #1 Student

I’ve actually known Phil Town for many years and I’ve always wanted to study with him and I am so glad that I took the time to learn this!

Mari Smith
Facebook Marketing Authority

What a fantastic 3 day workshop. You really have to do the prep work to get the most out of the time with Phil and his team, but the investment of your time is well worth it.

Rule #1 Student

This has been the most powerful workshop that I have been a part of. The workshop is very detailed and informational. Although it's only 3 days, the amount of information that you consume will last you a lifetime. I'm ready to go out and put the information into practice.

Rule #1 Student

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